Target marketing music ineffectually

Date: Sat, 12 Jul 2003 17:03:54 -0700
Newsgroups: alt.roundtable
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 Give me control of an FM radio station in a major city for a few
months, and I can make it successful. I can grab hold of a so far untapped
niche market that I'd suspect is huge. At the same time I can increase the
happiness of the listeners. I just figured this out while listening to the
radio today. Now the first part is the big part. I was going through the radio, and
I programmed the buttons so I can easily switch between about six stations
to skip past commercials and songs I don't like. Then it occurred to me,
not one of these stations was the same kind. Now every station on the radio is something. They're classic rock,
oldies, classical, Jazz, pop, rap, punk, ect. They're always something.
And it occurred to me, why define a radio station as something.
Technically speaking, good music is good music, despite when it was made
or what genre it falls into. Television stations aren't pigeonholed into
only showing a certain type of show, at least not the major ones. And most people like more than one type of music anyways. And there's
no one who likes every popular song in a genre. And anyone who hates every
song in a genre probably just lacks exposure to that music more than
anything else. And then I got to thinking, this is the baby boomers fault. They're
the idiots who went around saying you weren't cool unless you listened
only to modern pop, which at one point was folk rock. Idiots. They're the
ones responsible for this genrization of music. And they are the current
perps. They're always doing something to try to ruin modern culture by
imposing their own lost youth upon it. Once at work they tried to make me
wear a tye-dyed shirt because of them. I got out of it, but my coworkers
weren't so lucky. So, let's have a station that plays good music. It doesn't matter what
genre it is, or when it was recorded. The only things we should be looking
at is the quality of the work, the quality of the recording, and how long
it is. And a lot of people will listen, because they just don't like one kind
of music. They like most music if it's good. It doesn't matter when it was
made or what genre it is. And it'll mean that now and then they'll have to
sit through a song they don't like, but that's the case with everything. Now, next up is song repeating. Why the hell do they play the same
damn songs over and over? I have my favorite songs on CD. If I wanted to
listen to the same songs, I'd listen to my CDs. When I turn on the radio,
I want to hear songs I haven't heard, or at least songs I haven't heard
recently. Yet radio stations are always playing the same songs over and
over. I garuntee if you regularly listen to a single station every day at
the same time, you'll hear almost the same songs on that station every
day. And some stations repeat the same songs every hour or two. What the
hell? Isn't there enough music in this world for them to put together a
few days worth of songs without repeats. Give me Kaaza, a high speed
Internet connection, and a couple thousand gigs worth of hard drive space
and I'll come back with enough good songs on there to last you a month
without a duplicate. And morning DJs. What the hell? Early morning is the busiest time for
radio stations, followed by early evening. When I turn on a music station,
I want to hear music. Instead I get some idiots talking and laughing at
their own stupid jokes (which aren't funny) between commercials and
traffic reports. If I'm lucky, I get one song in a half-hour. And I'm serious about the funny part. There are one or two morning
shows that are even any good out here. And yet every station has to have a
morning show instead of morning music. If someone had music on in the
morning, they'd get every single person who listened to the radio to
actually hear music listening to the show. Talk radio has its place. That
place is a talk radio station. If you have to have a morning show, at
least have a good one.