OT: Hip Hop Condoms

Date: 11 Jul 2003 19:09:23 -0500
Newsgroups: alt.gossip.celebrities
Size: 2,796 bytes

http://www.cnn.com/2003/HEALTH/07/11/offbeat.hiphop.condom/index.html
Hip-hop condoms to hit stores
By Meriah Doty
(CNN) -- When someone says "hip-hop," music is not the only thing that
comes to mind. There are fashion lines and magazines representing a
large and growing market.
Add to those a line of hip-hop condoms dubbed "Jimmie Hatz" -- due to
hit select drug stores in early 2004.
Held in graffiti-style packages, the condoms come in three selections:
XL Great Dane (extra large condom), Mixed Breed (contoured condom with
dotted and ribbed texture) and the Rottweiler (standard size condom).
But this is no marketing ploy designed to line the pockets of
executives, says Harry Terrell, CEO of Common Ground USA, the condom's
manufacturer. "It's a full blown effort on our part to save our
community."
Terrell says he was inspired to start the grass-roots campaign when he
was coaching high school baseball and one of his students got infected
with HIV.
"I wanted to be supportive of him as possible. I wanted to learn as
much as I could about HIV and AIDS."
Out of that came the birth of his company. "I took all my money out
of my 401k plan. Family members and friends have invested in the
company," Terrell says.
His organization has worked on a grassroots AIDS outreach and
awareness campaign since 1999, according to a recent press release.
The company's aim has been to spread the word in high schools and
colleges about abstinence and protection.
Terrell explains that until he saw the statistics, he was under the
impression that HIV and AIDS was "a white man's disease." He says "I
went to the Center for Disease Control Web site and I looked at the
numbers. The numbers were staggering."
"The numbers represent to me [that] still in the inner city there's a
lack of resources and education. It's as if nobody cares," Terrell
adds.
His Jimmy Hatz Web site posts the latest information: "The CDC says
the number of AIDS and HIV cases is increasing at alarming rate and
shows no sign of decline. African-Americans represent the highest
number followed by Hispanics. In 2000, the last year for which
national facts are available, more African Americans were reported
with AIDS than any other racial/ethinc group."
The product line was named in a bid to reach out to the hip-hop
generation. "Jimmy hat" is a commonly used slang word for condom.
Terrell says he wanted to make wearing condoms "cool or the 'in' thing
to do."
The CDC statistics, along with information about pregnancy rates among
teens, STDs and a other resources, can be found on the his Web site.
Terrell says a clothing line is in the works as well.
"The problem is really miseducation or lack of education," Terrell
says. "I wanted to save the subculture called hip-hop."
Big J
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